Secret Cars – 300 Promptographs

What if the world’s leading car manufacturers had secretly started building totally surprising models? With the help of artificial intelligence, Mr. Francois (Francois Mercier) set out on a fun and creative journey to find answers to this question. The Brussels-based film director and photographer trained himself to become a ‘promptographer’: someone who creates images with the help of artificial intelligence, starting from a prompt, which is a number of words describing the image.

So the images of cars in this book aren’t photographs in the true sense, because they don’t show reality. They do however look very realistic, showing cars that don’t exist but could perfectly have existed. Or maybe even should have. What if, for example, Ferrari had made a camper van? Or what if Lamborghini had built a school bus? Or what if you could drive a luxurious six-seater limousine that’s a Mini? This book shows us what these out-of-the-box car creations would look like in astonishing realistic-looking and aesthetic photos. Funny, imaginative, and good-looking: this little book with its Wes Anderson vibe is the perfect gift for car enthusiasts or anyone who’s intrigued by AI-creation.